Varli Cook Off

Events & Activities

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The VARLI FOOD FESTIVAL is an annual food, wine and desserts tasting event that brings the finest Indian chefs from all over the world into the heart of Manhattan. This year the event will showcase the culinary creations of over 60 top-caliber restaurants and caterers, and promote awareness of Indian cuisine and culture. Guests will have the opportunity to sample various dishes from well known local restaurants, as well as many others from as far off as UK, India, Chicago, Virginia and DC. Featuring food and drink tastings, cooking demonstrations by celebrity chefs, a FREE spice market, a Celebrity Chef CookBook, a full open bar, wine kiosks and several dessert stations, this is an extravaganza like no other. World famous chefs will demonstrate their skills in crafting signature dishes, displaying first-hand the unique art of Indian cooking. These chefs include Master Chef Sanjeev Kapoor, Vikas Khanna, Suvir Saran, Jehangir Mehta, Maneet Chauhan, Hemant Mathur, Prasad Chirnomula, Hari Nayak and many others.

From Master Chef India Judges, to Food Network stars, to Michelin-starred chefs, at this event you will experience the best of the best! Take a picture at the Celebrity Chef Photo Booth with your favorite, or participate in the Silent Auction to help raise money for the Charity. There is something here for everyone and each guest will receive a FREE Gift Certificate Booklet ($500 value) granting exclusive access to the finest Indian restaurants.

Ticket price: $100 per person
 
Restaurant Tasting Booths

The main draw of the Varli Food Festival is the unusual opportunity for guests to sample various dishes from a wide variety of Indian restaurants across the region. There will be over 60 different restaurants and caterers, each with their own stall and each passing out samples, or tastes of some of their best dishes.

This is a great chance for restaurants to showcase their specialties and introduce their cuisine to new customers, as well as a significant draw for guests who are interested in tasting different types of Indian food and being educated about the wide variety of Indian cuisine. Restaurants will also have the opportunity to pass out coupons and special dining offers to festival guests.

The Varli Spice Market Giveaway

We want you to experience the wonderful world of Indian spices and snacks - so we're giving you a complimentary gift bag that's completely customizable. Visit the Spice Market Counter and fill your bag at absolutely no cost!. It's our gift for all food lovers and one more way of saying Thank You for attending.

Celebrity Chef Photo Booth

Here's your chance to snag a picture with your favorite celebrity chef! Each chef will be available for 15 minutes at the Celebrity Chef Photo Booth and will be posing for pictures with festival guests. And best of all...it's free. So smile and let our professionals capture a photo that lets you re-live the moment long after you leave the event.

Food and Drinks Demonstrations by world acclaimed chefs and selected restaurants

World famous chefs will demonstrate their skills in creating their signature dishes right in front of the guests and display the unique art of Indian cooking. A select number of restaurants will also feature various kinds of food demonstrations Vendors will offer world class cocktails, wines, micro-brews, alcoholic and non-alcoholic beverages.

Cookbooks signing

An unprecedented opportunity to get a signed cookbook from one of your favorite chefs. Net proceeds from each book will go towards charity.


  Master Chef Sanjeev Kapoor’s Cooking Station

Chef extraordinaire, TV show host, author of best-selling cookbooks, and winner of numerous culinary awards, Sanjeev Kapoor will indulge the guests in a cooking show on center stage.

Sanjeev Kapoor hosts the popular Cookery Show “Khana Khazana” on TV which has been winning the ‘Best Cookery Show’ award given by the Indian Television Academy year after year ever since its inception in the year 2000. The show has completed more than 700 episodes being telecast nonstop for 14 years - the longest running TV show in any category.

Richard Quest selected Sanjeev Kapoor as one of the top five Celebrity Chefs in the world along with Gordon Ramsay, Jamie Olivier and Wolf Gang Puck and featured them in his program “Quest” on CNN channel. He also recently launched his 24 hour food channel FOODFOOD.

Varli Celebrity Chef Cook Book

Each individual of our group of spectacular chefs will be providing one of their favorite recipes for inclusion in a special cookbook. This will be complimentary for all festival attendees.

Silent Auction

Festival guests will have the opportunity to bid on exciting items such as a private restaurant dinner for two, a cooking lesson from a highly experienced Indian Chef, an exclusive invitation to a wine tasting event, etc. The best part is that all proceeds will be going to charity!

Attending Chefs

Apart from the celebrity chefs participating in this event, a large number of acclaimed chefs from the region will be attending. This is a great opportunity to meet the wonderful chefs and cooks of your favorite restaurants.

Gift Bags

As a thank you from the team at Varli, each and every festival attendee will receive a gift bag which will include a wide variety of products including a FREE Varli Card with one year’s membership ($50.00 value) and $500.00 worth of gift certificates from the finest Indian restaurants in the region.



Red Carpet Interviews

In the VARLI world, chefs and restaurants are the celebrities and superstars, so prestige will be bestowed to them through a red carpet event during the festival.
     
Varli Food festival NYC 2012 will make every effort to keep the program as per the above description but does not hold any responsibility due to any last minute changes due to unforeseen circumstances.
 
THE VARLI CULINARY AWARDS 2012
a global search for excellence.


We are very excited to announce that we will be hosting the first Varli Culinary Awards in November of 2012 in New York.

A panel consisting of international culinary Organizations/Food experts as well as the Public around the world will recognize 2012's top Indian restaurants & Culinary personalities across the globe.

The selection process for the nominees in each category will start February 15th, 2012. Restaurants will be selected on the basis of cuisine, ambiance, and concepts. Personalities will be selected on the basis of skill, outreach, achievements and public support. Chefs & Restaurateurs, let's take our share of the limelight from the Global Culinary Scene.